If we can save the whales, take our daughters to work, and honor our secretaries, then it's time to show some love for the brave publicists who fight (and lose their minds) on the front lines every day.
The first Wednesday of February will be now known as Take Your Publicist To Lunch Day.
Often publicists are the ones taking others to lunch, establishing relationships, shaking hands, and making things happen on your behalf. Now it's time to turn the tables around and show your publicist that you really care about what they do for you in the line of fire.
Who thinks of clever quotes for you to sound smart in press releases?
Who checks out hundreds of blogs in their RSS reader to find out what all the buzz is about?
Who establishes good relationships with journalists so that you'll have a credible story as a result?
Who acts as your spokesperson in times of good news, but when they have to take the heat over bad news?
Who conjures a sharp, intelligent plan to launch your product?
Who else is going to position you in front of the corporate logo at the big event so you can look good and get your picture taken with the VIP's?
When you meet somebody who says they are in public relations, shake their hand, thank them, and tell them that you care about the valuable services they are providing for all Americans.
The first Wednesday of February will be now known as Take Your Publicist To Lunch Day.
Often publicists are the ones taking others to lunch, establishing relationships, shaking hands, and making things happen on your behalf. Now it's time to turn the tables around and show your publicist that you really care about what they do for you in the line of fire.
Who thinks of clever quotes for you to sound smart in press releases?
Who checks out hundreds of blogs in their RSS reader to find out what all the buzz is about?
Who establishes good relationships with journalists so that you'll have a credible story as a result?
Who acts as your spokesperson in times of good news, but when they have to take the heat over bad news?
Who conjures a sharp, intelligent plan to launch your product?
Who else is going to position you in front of the corporate logo at the big event so you can look good and get your picture taken with the VIP's?
When you meet somebody who says they are in public relations, shake their hand, thank them, and tell them that you care about the valuable services they are providing for all Americans.
